The New unknownfilms.com Homepage | Piet Mondrian

Today is the launch of the new and improved unknownfilms.com homepage! After a couple months of planning, ideas, and lots of designs it’s finally here. We really liked our little, simple, easy to use homepage we used to have so it was a difficult decision to change it. With inspiration from the artwork of Piet Mondrian and the coding work of Noah Helterbrand we created the next era of our company’s online face. We hope you like it as much as we do.

Our New Homepage

What I am going to do now is actually quite revealing for us. I’m not only going to explain why we chose the final design we did and show you the many designs it took us to get where we finally ended up, but I’m also going to show you pictures of the very first unknownfilms.com design, created seven years ago, that was never launched. Check them out at the end of this post.

I think you’ll agree with me that as clients change a company needs to change too in order to meet their requirements. New trends are always popping up and it’s up to each company to be ahead of those trends to provide the best possible service to every customer. Innovative ways of thinking and doing things are constantly happening all around us. If we don’t become a part of that innovation and create our own new ways, some other company will.

DEFINING OUR NEW HOMEPAGE:

It’s important to us at Unknown Films to have a solid structure on our website that allows for each user to have a fun and easy way to navigate our services. As we were getting very frustrated with not be able to decide what we liked and what design truly was an example of what we stood for it was brought to our attention by Kyaw Tha Hla that our latest design was emulating a famous artist by the name of Piet Mondrian (1872-1944). As you know our logo is based on the concept of squares. Mondrian held symmetry in a very high regard. This symmetry was something we were struggling to accomplish with our designs. After spending some time with images of Mondrian’s paintings our final design was born. As an homage to Piet and what his art stood for we created a design that not only can be viewed as a revival of Neo-Plasticism but also a way for us to show our visitors that everything we do is connected and strong. Our new design adds a level of happiness when its viewed compared to our old one, and lets us still remain mysterious without being too dark. In fact this is the first time we have ever used color on our homepage. We believe this new design will be ahead of the trends we see in our market and let our users find out what we do and who we are faster than before. This is the hub where everyone will be able to find and stay connected with us no matter what city we’re in.

Stay tuned for some slight modifications to the inner pages of our website too.

DESIGNS IN ORDER FROM NEWEST TO OLDEST

Concept #4 14 Mondrian

Concept #3 | Original Artwork

Concept #3 Gray

Concept #3 Black

Concept #2

Concept #2.1

Concept #1

2003 Design Page 1

2003 Design Page 2

2003 Design Page 3

2003 Design Page 4

This post has been dual posted on wedding-videography.com